Performing Arts

Creative Strategies Incubator

The rigor of getting to focus on a single strategic aspect of our organization over a three-year period resulted in tremendous learning, numerous successes, and a forever-changed organizational DNA. CrSI allowed us to dream big and turn those dreams into tangible outcomes.

Artistic & Managing Director, The Musical Stage Company

Metcalf's Performing Arts Program Director Michael Trent is joined by participants in the 2013 Creative Strategies Incubator to discuss the mission and vision of the program. Duration: 6 min

At the Toronto Fringe, we have been focusing on accessibility initiatives. The CrSI program has allowed us to learn each year by re-assessing what we are doing in order to make our project more effective. Connecting with other companies through CrSI has provided us with multiple learning opportunities. Even though they are focusing on different areas, they share similar obstacles and raise similar questions.

Executive Director, Toronto Fringe

Creative Strategies Incubator Highlights

Creative Strategies Incubator 2016 delivers shared learnings
Creative Strategies Incubator 2016 & 2017 cohorts join forces
Metcalf Photo Essay: Creative Strategies Incubator: 2015 Cohort Public Sharing
CrSI 2014 Cohort Presents Their Findings
Convening the Creative Strategies Incubator
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Recent Grants

Initiative
Creative Strategies Incubator
Amount
$221,325
Term
36 months
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for research, design, and implementation of a program of community engagement with newcomers and Indigenous people, through a lens of cultural exchange and reconciliation
2017—2019
Initiative
Creative Strategies Incubator
Amount
$170,000
Term
36 months
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building on their work to provide better access for deaf and disabled artists, the festival will continue to explore ways to include people living with both visible and invisible...
2017—2019
Initiative
Creative Strategies Incubator
Amount
$215,000
Term
36 months
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to animate their currently underused space, located at 227 Front Street East. In addition to becoming the home of an expanded Academy, this new cultural hub will showcase activity beyond...
2017—2019
Initiative
Creative Strategies Incubator
Amount
$225,000
Term
36 months
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in recognition of the unique barriers, needs, and potential of the Latin Canadian community of artists and audiences, Aluna Theatre will develop three new artistic outreach ‘channels’...
2017—2019
Initiative
Creative Strategies Incubator
Amount
$180,000
Term
36 months
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to meet the needs of a younger and diversified new audience base and, in particular, ethnically diverse communities, new Canadians, and Francophiles of all generations
2017—2019
Initiative
Creative Strategies Incubator
Amount
$195,482
Term
36 months
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to enable the company to re-enter the international touring arena, pursue global showcasing and networking opportunities, and rekindle relationships with venues in order to extend the lives...
2016—2018
Initiative
Creative Strategies Incubator
Amount
$150,000
Term
36 months
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to support Reimagining Repertoire, which uses the company’s significant body of work as an opportunity for creative and organizational growth. Four projects will address their...
2016—2018
Initiative
Creative Strategies Incubator
Amount
$102,000
Term
36 months
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to extend the conceptual and artistic bases of their work, drawing on its history and reputation to clarify the company’s public appearance, sustain its development momentum, and grow...
2016—2018
Initiative
Creative Strategies Incubator
Amount
$160,000
Term
36 months
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to launch The Mskomini Giizis Residency, an initiative designed for emerging and mid-career Indigenous artists living across Canada who are developing original works, and will occur over...
2016—2018
Initiative
Creative Strategies Incubator
Amount
$137,000
Term
36 months
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to unlock and access cross-border resources to support the often costly and complex musical theatre development process by developing collaborative relationships with U.S. regional...
2016—2018
Initiative
Creative Strategies Incubator
Amount
$110,000
Term
36 months
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to increase their artistic work’s potential by fostering new creation, enhancing existing works, providing resources according to the demands of the artistic idea, and leveraging works in...
2016—2018
Initiative
Creative Strategies Incubator
Amount
$111,500
Term
36 months
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to modularize selected upcoming and past productions from their main concert season to be mounted by a network of regional presenters, using professional development activities and...
2015—2017
Initiative
Creative Strategies Incubator
Amount
$125,000
Term
36 months
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to create and manage a high-quality, content-based website focusing on Canadian performing arts, generating revenues for the company through advertising sales, participation in affiliate...
2015—2017
Initiative
Creative Strategies Incubator
Amount
$70,000
Term
36 months
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to create the bcHub Public program, a revenue-generating series of courses and professional retreats that can be offered to the corporate sector
2015—2017
Initiative
Creative Strategies Incubator
Amount
$133,271
Term
36 months
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to develop a new alternative revenue source entitled The Creativity Lab, a comprehensive corporate training program for women, inspiring leadership and innovation in business through the...
2015—2017
Initiative
Creative Strategies Incubator
Amount
$135,000
Term
36 months
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to leverage the resources of their new facility in order to build community by creating dialogue around the art that they create and by creating an open physical space for social innovators...
2014—2016
Initiative
Creative Strategies Incubator
Amount
$94,000
Term
36 months
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to investigate how an audience receives and interprets participatory experiences in the performing arts and to build the skills of their artists in creating this type of experience
2014—2016
Initiative
Creative Strategies Incubator
Amount
$160,650
Term
36 months
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to create the Toronto Summer Music Community Academy in which adult amateur musicians would spend a week studying with professional performing classical musicians, culminated with a...
2014—2016
Initiative
Creative Strategies Incubator
Amount
$120,000
Term
36 months
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to explore the notion of “mainstreaming” community-engaged arts practice by partnering with a minimum of four traditional professional performing arts companies in order to explore and...
2014—2016
Initiative
Creative Strategies Incubator
Amount
$160,000
Term
36 months
Learn More
to create an audience engagement platform that crosses between the digital and physical spheres, partnering Beacon technology, which allows information to be sent to all mobile devices...
2014—2016
Initiative
Creative Strategies Incubator
Amount
$210,788
Term
36 months
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to explore a new public space animation initiative that will adapt the model of Porch View Dances to be appropriate for neighbourhoods in the inner suburbs, blurring the line between art...
2014—2016
Initiative
Creative Strategies Incubator
Amount
$101,000
Term
36 months
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to develop online, dramaturgy-focused “nuclei” for each of their projects, using enhanced audience experiences as a tool to develop an audience for their work across the country
2014—2016
Initiative
Creative Strategies Incubator
Amount
$185,000
Term
36 months
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to expand revenue streams by building capacity for online distribution of their existing products, researching online sales methods that allow for better cross-promotion and suggestive...
2013—2015
Initiative
Creative Strategies Incubator
Amount
$125,000
Term
36 months
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in partnership with ArtsBuild Ontario and WorkInCulture, to introduce the SpaceFinder program, developed by Fractured Atlas, into Canada in order to allow arts organizations to maximize...
2013—2015
Initiative
Creative Strategies Incubator
Amount
$130,000
Term
36 months
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to explore opportunities for increasing their earned revenue (primarily box office) through the creation of a web-based cultural hub that will allow the company to build new, deeper...
2013—2015
Initiative
Creative Strategies Incubator
Amount
$109,000
Term
36 months
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to create a crowd-sourced funding site, which would benefit both the Fringe Festival and the independent theatre community, and a comprehensive app that encourages audiences to partake in a...
2013—2015
Initiative
Creative Strategies Incubator
Amount
$100,500
Term
36 months
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to transform their annual Koerner Hall concert into a social enterprise, adding performances and positioning it as a unique client and staff hosting opportunity for small and mid-sized...
2013—2015
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